Why should I use Digital Marketing in 2021?

Do you do Facebook for business? If not, you should! Do you have questions about the importance of SEO? PPC? SMM? What about LinkedIn? Google+? Responsive design? Instagram? Have you ever wondered how all the pieces fit together in your digital marketing strategy? If you don’t attend to all the pieces of a comprehensive digital marketing strategy, your plans could fall apart like this Jenga puzzle and you’ll be leaving money on the table!

Digital Marketing Tips

Be Consistent

• No matter which platform you are using. Be consistent. Post on a regular basis.

Benefits of Being Consistent

• Your audience starts to look for your content.
• They are also more likely to start sharing and interacting with what you are posting.

Be a Human

• Meaning, be yourself.
• Your audience will be able to see right through you if you are pretending to be something that you’re not.

Benefits of Being a Human

• Your audience sees you as someone they can relate to and start to trust you.

Interact with your audience

• Build relationships not followers.
• Comment and share posts from the people you follow.
• Be sure to reply to comments from your own posts
• Ask questions to your audience. For example,
• What is your favorite thing to do in the Southern Gulf Islands?
• Where do you like to fish or hunt?
• Helps to position you as a resource for people new to the area or looking to move into your area.
• Follow brands you like
  • If you ski, try following and sharing posts from your favorite gear company. Or Wineries in your area.

Benefits of Interacting with your audience

• You might be able to form strategic alliances with businesses in your area. They might be more likely to refer you

Use Visuals In Posts

• Text is ok.
• Photos are better
• Use Video whenever possible

Benefits of Using Visuals In Post

• Users are consuming more video content all the time.
• 82% of the traffic on the internet is Video.
• Most users are watching video on their phones